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Do Not Track
REVOLUTIONARY
TECHNOLOGY
THAT CAN TRACK,
MONITOR AND
REPORT YOUR
MOBILE APP OR
WEBSITES SUCCESS.
IOS - ANDROID
BLACKBERRY
WP7 - FACEBOOK
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MONITOR

REAL TIME ANALYSIS REPORTS VIA OUR DASHBOARD OR API TO INTEGRATE INTO YOUR SYSTEM, ANALYSE ADVERTISING EFFECTIVENESS IN DRIVING DOWNLOADS.

ANALYSIS

THE MOST COMPREHENSIVE POST CLICK AND POST DOWNLOAD ANALYSIS SYSTEM ON THE MARKET.

DATA REPORTING

COMPARE COMPREHENSIVE STATS
FOR DOWNLOADS, ENGAGEMENT,
DAILY ACTIVE USERS AND
LIFETIME VALUE





ANALYSE YOUR MOBILE APP
OR SITE'S PERFORMANCE BY
CAMPAIGN, CREATIVE OR SOURCE.

ADX

OPTIMISATION

You will maximise return on investment if you optimise advertising spend based on YOUR key metrics.
ADX gives you real time optimisation across 300 + ad sources
Measure and improve cost per install, engaged user, sale and more - all in one interface

PLANNING

Understand how your campaigns drive store position - and vice versa!
Explore our comprehensive buying guide and quickly find the best publishers

20
0

RE-TARGETING

Use our systems as a central hub to power retargeting strategies across global inventory sources.

OUR CLIENTS

STILL NOT CONVINCED?? ASK SOME OF OUR CLIENTS AND HOW HAPPY THEY ARE WITH OUR SERVICE!

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MEET THE TEAM

Senior Management

Phil Jones
David Philippson
Paul Hayton
Ben Richardson
Nick Casey
Jenny O'Connor

Our Teams

Client Services
Business Development
Technical Support

  • Phil Jones

    Chief Technical Officer

    Phil takes care of our technical and corporate stategy. He likes to think he's a jack of all trades, but a career spanning 20 years in mobile makes him a true veteran of the mobile industry. At the end of the day Phil's an engineer with an MA in Engineering from Oxford University

  • David Philippson

    Chief Commercial Officer

    David leads our business development teams globally, and more recently has moved to San Francisco to support our US clients. David's blend of software know-how and excellent relationships with his clients and colleagues alike make him a true business leader.

  • Paul Hayton

    Chief Product Officer

    Paul is our resident genius. Uniquely brilliant and problem solving and all things software. Paul is a PhD in Computer Science from Oxford University. A god of mobile development honed over 15 years since completeing his PhD. Paul Developed some of the very first connected mobile applications ever!

  • Ben Richardson

    Chief Financial Officer

    Ben's backgroun is in Venture Capital and investment banking, occupuing senior positions at MMC Venctures, BNP Paribas and Deloitte.

  • Nick Casey

    Head of Development

    Nick is a very talented software engineer with seventeen years experience leading development. He has not one but 2 Masters Degrees in Engineering from Oxford and York. No problem is too hard for Nick - He even loves Javascript!

  • Jenny O'Connor

    Client Services Director

    Client service is of a top priority to AD-X and Jenny will make sure her team delivers. Jenny has 8 years experience in mobile advertising, most recently with 4th Screen and Isobar Mobile.

  • Client Services

    AD-X's Client service is second to none. Just check out the references we have been given by our clients world-wide.

  • Business Development

    Our global development team is located in USA, UK, Germany and Japan! Please contact them using the details on the "Sign Me Up" Page.

  • Technical Support

    We pride ourselves on our technical support and will guide you from tracking planning through installation, test and will listen to your reporting requirements and strive to include them in our fast moving product portfolio.

Scalable

Secure

Smart

Original

Complete

Scalable and capable of handling massive volume

Multiple dedicated server farms located in Rackspace facilities across the globe behind Neustar globally aware advanced DNS systems means that clicks, installs and in-app events are dealth with in <10ms wherever your customers are in the globe.

Monitored 24 hours a day, 7 days a week!

Secure

Redundant systems mean data is never lost,

SSL encryption, Cisco firewalls and dedicated hardware mean your data is kept to the highest industry standards.

Smart

Our proprietary technology remains completely accurate - even at massive scale – 80% accuracy is no good to anybody!

3rd Party mobile ad spend analysis and optimisation.

You don't have to buy blind or let your source tell you the results any more

Analyze and Optimise against your KPIs (not just install - but against anything important like Life time value or daily active users).

Original

AD-X is the original 3rd party tracking solution

We have had over 2 years experience of providing detailed and accurate analysis to our customers all over the world.

AD-X has been chosen by the worlds largest brands for our technology, accuracy, flexibility and global prescense.

Complete Comprehensive System

AD-X tracks from ALL advertising sources
• Social: Facebook, Twitter, Youtube
• Mobile Search
• Banner Ads
• E-mail /SMS

AD-X track all popular platforms
• Mobile Web solution
• Self Hosted, iTunes, Google Play, Amazon)
• iOS, Android, BB OS, Windows, j2me, Symbian
• Popular development platforms supported (Unity, Adobe Air)
• Server to server tracking.

Interested in our services? Contact us today and we'll start on our journey together.

England

5 St Johns Lane,
London,
EC1M 4BH
contact.hq@adxtracking.com
+44 (0)20 313 70900

USA

703 Market Street, Suite 350, San Francisco, CA 94103
contact.sf@adxtracking.com
+1 650 741 1500

Germany

Paul-Lincke-Ufer 39/40,
10999 Berlin
contact.gr@adxtracking.com
+49 302 240 9000

Japan

6-10-1 Roppongi,
Minato-ku,
Tokyo
contact.jp@adxtracking.com
+81 458 94700
Back to what we do
  • ebay
  • expedia
  • opera
  • saatchi
  • playtika
  • igg

  • eBay

    AD-X listened carefully to our requirements and have a detailed and highly functional system to track and optimise the way my advertising impacts on all aspects of our product.

    Llibert from ebay.
    view all clients

  • Expedia

    AD-X has worked from with Hotels from the very beginning (over 2 years ago) and we track across all mobile platforms for them and across various Expedia group companies globally.

    view all clients

  • Opera Software

    AD-X engineered a solution for Opera exacting data privacy requirements across diverse platforms and geographies. Opera's global business employs multiple agencies and AD-X provide systems to split visibility of campaigns appropriatel whilst maintaining management overview at Opera HQ.

    view all clients

  • M&C SAATCHI

    We've found ADX-X essential. The coverage of networks and the visiblity it offers is crucial for monitoring and trakcing global mobile promotion campaigns.

    - James Hilston, CEO of M&C Saatchi Mobile
    view all clients

  • Playtika

    We strongly recommend you give AD-X a try. I've found their engineering and support to be excellent. I have tried other solutions on the market and AD-X is the best.

    - Adam Jaffe
    view all clients

  • I GOT GAMES

    AD-X have provided the best service, support, accuracy and reliablity of all... Believe me I have tried their competitors.

    - Mark Zhang
    view all clients

WHAT WE DO

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